The core issue lies in the absence of an emotional connection. It’s difficult for potential clients to grasp the full benefits of TAB without experiencing it firsthand. This disconnect frequently results in frustration and wasted efforts for both parties.

But what if there was a better way? Imagine leveraging a global network with 35 years of expertise across 25 countries. This vast pool of knowledge is not just impressive—it’s transformative for business development strategies.

 Harnessing the Strength of Community

Instead of persuading, why not attract? Rather than focusing solely on processes, let’s utilize the power of community. This is where platforms like the “You Are Not Alone” LinkedIn and Facebook groups come into play. These groups highlight the reach and influence of our global network.

The Potential for Exponential Growth

Think about this: with representation in 25 countries and hundreds of TBOs, if each country adds just five prospects and five members daily, the group could grow by 100 prospects and 100 members in a month. This approach achieves significant growth without relying on cold calls.

 Engaging Through Valuable Content

Consider the impact of sharing daily content such as:

– Success stories  

– Insights from board experiences  

– Thought-provoking questions or dilemmas  

This steady stream of meaningful posts fosters an environment where prospects can witness the tangible benefits of TAB. Over time, this builds the emotional connection that traditional methods often lack.

A Call to Action for TBOs

As TBOs, it’s time to tap into this underutilized resource. By actively contributing to these groups—sharing experiences, engaging with prospects, and showcasing success—we’re not just building our businesses but also fortifying the entire TAB community.

Remember, you’re never alone in this journey. Together, we can reshape how we grow our businesses by forging meaningful connections that truly make a difference.

Citations:

[1] https://tab-cnj.com/blog/a-strategic-plan-is-your-map-to-future-success

[2] https://airfactsjournal.com/2012/10/mayday-the-declining-pilot-population/

[3] https://www.tabfranchise.com

[4] https://assets.pewresearch.org/files/journalism/State-of-the-News-Media-Report-2005-FINAL.pdf

[5] https://www.tabfranchise.com/what-is-tab/

[6] https://www.ed.gov/sites/ed/files/2020/10/S282A200017-Florida-Department-of-Education.pdf

[7] https://www.youtube.com/watch?v=7FjVL3TOR8U

[8] https://www.novoco.com/documents94779/back-in-black_coburn_071811.pdf

[9] https://www.tabdenverwest.com

[10] https://dokumen.pub/marketing-communications-integrating-online-and-offline-customer-engagement-and-digital-technologies-8nbsped.html

[11] https://www.thealternativeboard.com

[12] https://nlp.biu.ac.il/~ravfogs/resources/embeddings-alignment/glove_vocab.250k.txt

[13] https://www.thealternativeboard.com/what-is-tab

[14] https://coburn.library.okstate.edu/pdf/Back%20in%20Black%20Full%20Report1606.pdf

[15] https://thealternativeboard.za.com

[16] https://archive.org/stream/comprehensivegr00kerlgoog/comprehensivegr00kerlgoog_djvu.txt

[17] https://thealternativeboard.za.com/business-coaching-2/

[18] https://www.asau.ru/files/pdf/2852976.pdf

[19] https://www.tabny.com/blog/tag/Business+Success

[20] http://mit.edu/~mkgray/jik/src/Attic/kerberos_password_hacker/allwords