How to think like a startup and behave like a company - ליווי עסקי | ליווי סטארטאפים

Introduction

How to think like a startup and behave like a company

The purpose of the Startup Your Business guide is to show you how to succeed.

An accelerator is a company that helps startups build stable business infrastructure, in order to recruit investors, make an exit or generate sales.

Your reality as an entrepreneur is more complex than ever. The market standards are constantly rising, competition is growing, and the percentage of investments in startups in their initial stages is shrinking. These days a good product is not enough to attract investors, who demand to see proofs before the make any decisions. When you add to this the difficulties entailed in developing a product, managing a team, marketing and sales, it’s easy to understand why each year 600 Israeli startups shut down.

An accelerator helps startups to operate like a successful business. The company was established by the entrepreneur and business mentor Nir Makovsky, in order to provide a complete, simple and practical solution, based on personal experience in the worlds of entrepreneurship and business. His experience enables us to understand quickly what is important and what is not, and to offer ongoing consulting until you find investors, make an exit or establish your company and generate sales – in accordance with your goals and the current stage of your startup. We will also set up a meeting for you with a panel of potential investors and guide you during the process of building your presentation.

Our guiding principle is the successes are not accidental, but are the outcome of proper planning. By first mapping the idea and the market, we will prepare a comprehensive and objective situation overview that includes financial and practical feasibility. In the next stage, we will build an action plan that is simple to implement, starting with outlining the vision, defining roles and describing the clients, to building marketing and sales systems, setting goals and drafting timetables. We will work with you to implement this plan in the field, and will be on standby to provide a quick response to any question or request.

How does it work?

The work process follows the SPORT paradigm that we developed, modeled on the example of modern sports professionals, whose training is planned down to the finest details, including the number of hours of sleep.


The Safe Ride (TSR) Ongoing consulting toward the § of the company, building a detailed plan and implementing it.	The Starting Point (TSP) Analysis of the current situation and building a foundation for successful business operation – from vision and goals to marketing and sales	The Take Off (TTO) Growing into a mature company – business development, business ties and preparing to meet with potential investors – building a presentation and advice on managing the meeting and its follow-up

“We set up startups, based on a need and/or a personal story, alongside the thought that we will create better lives for ourselves; work less and earn more. In practice, most initiatives fall apart when they hit reality, but I still believe that everyone can succeed. I have had experience with simple ideas that succeeded and sophisticated ones that failed.

“I have 27 years of experience, during which I have expressed dizzying successes and painful failures, brilliant ideas and major mistakes. In the words of Shimon Peres, ‘Whoever doesn’t fantasize cannot do fantastic things.’ I believe in dreams, but in order to realize them, you have to wake up and go beyond your comfort zone.”